by Silvia Vergani | May 8, 2018 | Media
In the 40th anniversary of Aldo Moro’s death by Brigate Rosse, we reread the article he wrote for daily newspaper Il Giorno in January 1977. (…) Despite all, may we say that reality is only what comes out from disheartening, sometimes dreadful newspapers’...
by Silvia Vergani | Apr 23, 2018 | Content marketing, Media
Relations between companies and media have more than a shadow, and advertising has often become a bargaining, influencing chip. If corporate communication aims at becoming information, many journalists turn up their nose when hearing about brand journalism. At the...
by Admin | Mar 13, 2018 | Media
Are journalist keeping pace with the digital revolution? They are not exploiting its full potential for content creation and delivery, says a global survey by the International Center for Journalists (ICFJ) and Google News Lab. Questioning about 2,700 newsroom...
by Admin | Mar 1, 2018 | Media
News are cost-free on the web, so why buying a newspaper? People get informed on the Internet, so why investing on printed media? Decreasing audience and advertisement makes us forecast the possible (someone say forthcoming) death of traditional papers, which also...
