by Silvia Vergani | May 24, 2021 | Crisis Communication
The success of an organisation, or an individual, is built on its reputation. Regardless of what side you are on, being involved in a legal action is likely to have a strong impact on stakeholders’ trust. We witnessed a sort of short circuit between judiciary and...
by Silvia Vergani | May 3, 2021 | Crisis Communication
An open, transparent communication: that’s how cyberattack victims can avoid a reputation meltdown Cybercrime is nowadays a global business, with highly structured players and so lucrative tactics, that damages are expected to cost the world $6 trillion annually by...
by Silvia Vergani | Dec 22, 2020 | Crisis Communication
About 20% of Italians do not intend to get vaccinated against Covid-19. Effective communication might change their views According to last week survey by Emg-Different/Adnkronos, 53% of Italians think the vaccine should not be mandatory. Eight out of ten are available...
by Silvia Vergani | Sep 28, 2020 | Crisis Communication, Internal communication
In crisis management, we are used to consider the human factor from a ‘hard’ point of view, taking care of people physical health, safety, privacy, etc. One the lessons we can learn from Covid-19 is that its ‘soft’ side should always be in the radar. Covid-19 pandemic...
by Silvia Vergani | Jun 25, 2020 | Corporate Communication, Crisis Communication
The pandemic is not yet behind us, and the idea of a new normal is being spread to quell any uncertainty generated by Covid-19. But does it really make sense to anchor at our old normality? We are experiencing de-confinement, still worried about a further virus...
by Silvia Vergani | Jun 11, 2020 | Crisis Communication
From a psychological point of view, Covid-19 communications have resulted in too much information, an increasing distrust towards authorities and data sources, a total breakdown of time. An unexpected emergency, shaking up the socio-cognitive frame of most people and...
